Whether you're hiring a car to explore the UK or help you with your day to day routine, you probably have an idea of what car you're expecting to drive around in! We've hired many cars, all over the world and while many things differ in the actual process, there is always one thing that remains consistent.....we never get the car we think we are going to get! As you may know, when you hire a car, you can choose the category of car you would like, each containing a range of different makes, models, sizes and ages, depending on your budget, so you never fully know what to expect on pick-up! Unfortunately this can be disappointing, inconvenient and impractical, if you're given the bottom end of the range you've selected. As a family especially, even the smallest differences in size and features, can have a big impact on the overall experience. Aside from being Europe's number one car and van hire company, which is a great comfort, we hire with Europcar UK for a number of other reason's: - COMPETITIVELY PRICED. They are almost always the cheapest, when we've compared with other companies and you are guaranteed the best price by booking direct. - BEST PRICE GUARANTEE. You're guaranteed Europcar's best rates at their website's, mobile sites and apps. If you do find a cheaper Europcar rate, they will match it by refunding the difference. - FLEXIBLE RENTAL PERIOD. Whether you need daily, monthly or just a one way hire, you can choose what length you need. - NEW VEHICLES. Europcar vehicles are less than 6 months old on average. - LOYALTY REWARDS. You can become a Privilege Member to access free hires, discount and priority check-in. - 24/7 SERVICE IN MOST AIRPORTS. We are frequent flyers and do so at all hours in the day, so this is important to us. - NO HIDDEN CHARGES. Things are not always as they seem with some companies, but you know where you are with Europcar. - 24 HOUR ROAD-SIDE ASSISTANCE. This peace of mind is important for us. - EXCELLENT CUSTOMER SERVICE. Europcar have a very informative website, have the online chat feature and they are also easy to get hold of via email or phone! Hiring with Europcar, not only gives you all this, but when you book direct, you can now access their new 'Model Choice Service'! That's right, picking up from selected locations in the UK, unlike other car rental companies, you can choose the exact make and model you would like to drive around in, so no more surprises at pick-up! It is also super easy to do! As you can see below, when you visit www.europcar.co.uk you can choose 'Model Choice' from either one of the below drop down menu's.